GENERA® is a multidisciplinary studio where bold ideas meet technology to craft time-defying creations.
Founded by Lorenzo Panzieri, Lorenzo Valentini, Giacomo Villanese, we embrace the challenge of the ceaseless evolutions of this world by constantly reinventing through innovation and adaptability. Our research based and multidisciplinary approach aim to provide our clients with ideas that are both pioneering and everlasting. With a community of creative talents as our backbone, we are able to realize our visions and produce a variety of creations in-house. We specialize in Research and Strategy, Creative Direction, CGI, VFX, Graphic Design, Audio Visual Installations, AI, and more.
CLIENTS
Via Malaga, 4 — 20143 Milano (MI)
CLIENTS
Ferrari
Hoka
Mercedes
Armani
Prada
KWAY
Unifor
Arc'teryx
Assos
New Balance
Oakley
Zegna
Union bindings
The North Face
ASSOS
Salewa
Stone Island
